Meetings Canada

Planner Topic
Marketing

News

Watkins Rates Vancouver Top Convention City

August 6, 2016 by douloff

VANCOUVER — Vancouver was ranked top convention city in Canada and second in North America, according to Watkins Research Group’s biennial Meeting and Convention Planners Survey, it was announced Aug. 4. Watkins’ rankings are based on responses from nearly 900

Opinion

Industry Insider - Planners: A Tool Marketers Can Utilize to Drive Success

June 27, 2016 by LES SELBY, CMP, CMM
Les Selby

If you enter the phrase “value of meetings” into Google, you will receive approximately 292,000 results.  The articles cover everything from improving the value of time spent in meetings to the fact that attendees often feel their meetings have few

Feature

Motivating Millennials

February 17, 2016 by ISSA JOUANEH

With all the buzz about how millennials are changing the workplace and shifting planners’ meeting strategies, it comes as no surprise that this generation—defined globally as individuals born between 1981 and 2000—is perhaps the most influential in incentive travel, today.

Opinion

Business Matters: Connecting with LinkedIn

October 25, 2015 by Mark Wardell
Mark Wardell

LinkedIn has been around for over a decade, but if you’re still thinking about (and using) LinkedIn as a glorified business card, then you’re missing out on the many other effective ways this social networking tool can be used as

Opinion

Marketing: Four Simple Tips to Content Curation

October 18, 2015 by Dahlia El Gazzar
Dahlia El Gazzar

The thought of engaging in content marketing can seem like a daunting task, especially when you have multiple social media accounts to manage or multiple events to promote or both! How can you promote your event without becoming spammy? How

News

Final Conference Lineup Announced for M+IT University

October 7, 2015 by Lori Smith

Next month, Meetings + Incentive Travel (M+IT) will bring its planner-specific education to Western Canada in a full-day conference series called M+IT University. Marketing and creativity expert Darren Dahl headlines the Vancouver edition of M+IT University November 2nd and the Calgary

Opinion

IncentiveWorks: Building Stronger Connections

September 3, 2015 by NIKKI PETT
Nikki Pett

There’s a plethora of information out there on making a good first impression; how to dress, how to appear confident, books on how to shake hands (firm, but not too firm) and even how to articulate your words. We’re told

News

CanSPEP Offering Event Business Building Conference

August 7, 2015 by Lori Smith

Registration is open for The Canadian Society of Professional Event Planners‘ (CanSPEP) new one-day conference on creating and building an event planning business. “Event Business Blueprint” is being held Monday, August 17th, 2015 at the InterContinental Toronto Centre, Toronto. The session line-up for

News

IHG Names New Sales and Marketing Regional Director for Canada

May 12, 2015 by Lori Smith

InterContinental Hotels Group (IHG) announces the appointment of Yola Marshall to the position of regional director of Sales & Marketing, Canada. Marshall will oversee the Hotel and Sales Marketing Support (HSMS) and Distribution and Loyalty Partnerships (DLP) teams for IHG’s

Opinion

IncentiveWorks Keynote Preview: Five Ways to Use Tech Right

May 4, 2015 by Meetings Canada
Scott Stratten, President, UnMarketing

BY SCOTT STRATTEN Sometimes technology for your attendees feels like a double-edged sword. The cost of event WiFi can take up half your budget, yet it seems as though the first thing attendees use it for is complaints—often about connection

Opinion

Business Matters: Getting a Piece of the B2B Pie

May 4, 2015 by Lori Smith
Mark Wardell

BY MARK WARDELL If your customers are other businesses, as opposed to end users, then you’re engaged in business-to-business (B2B) marketing. And chances are, if you’ve been at it for long, you already know that excelling at B2B requires a

News

Delta Victoria Wins Top Delta Honour

April 10, 2015 by Lori Smith
Delta Victoria Ocean Pointe, Managed Hotel of the Year for 2014

The Delta Victoria Ocean Pointe Resort and Spa is the 2014 recipient of Delta Hotels and Resorts’ Managed Hotel of the Year Award, an honour given annually to the Delta property with top marks in financial performance, guest satisfaction and