Meetings Canada


Freeman Introduces Global Partner Program

Freeman has officially launched its Global Certified Partner Program.

A continuation of a focused effort that the company began several years ago to build a network of global suppliers, the program formally recognizes suppliers that meet Freeman’s high standards for quality, value, stability and customer service. Freeman uses these suppliers to support its team as it delivers global programs for brands worldwide.

“Our existing North American customers want to increase their presence and deliver consistent brand experiences worldwide,” said David Gauthreaux, executive vice-president of global sales for Freeman XP.  “Similarly, our clients in EMEA and Asia Pacific are looking to do the same. Freeman has been investing in its global infrastructure for many years, and today, we have a solid base of operations in Europe, Canada and Mexico. By extending our reach through third-party partners with an expanded, formalized program, we can better create value for our customers and continue to manage global growth in a smart and meaningful way.”

The certification program gives local partners the opportunity to work with Freeman on behalf of its customers in a seamless manner. The qualification process helps ensure tht Freeman can deliver the same level of consistency and quality around the world.

Freeman-certified partners are rigorously vetted to ensure that the meet standards for financial stability, industry expertise, production capacity, quality, ethics and customer service. They must also agree to ongoing training and evaluation.

“Our prospective partners are identified based on the quality of their work, the value of their services, their capacity to handle complex projects and, most important, their professionalism and strength of personal and corporate character,” said Gauthreaux. “Rigorous criteria are used to determine whether a prospective partner meets our strict expectations. Our clients have come to expect the highest level of service, integrity and quality; therefore, we hold our partners accountable to the same level of our Freeman ethos.”