Meetings Canada


Maritz Names Bond Brand Loyalty Partner

ST. LOUIS — Maritz Global Events has named Bond Brand Loyalty as a partner in the Maritz Global meetings network, it was announced last month. As part of this network, Bond Brand Loyalty will serve as meetings experts for Canada, offering regional knowledge, capabilities and cultural solutions to Maritz Global Events’ clients.

Maritz Global Events established the Maritz Global meetings network to enhance its worldwide capabilities, allowing it to design and deliver meeting experiences for clients in all markets and sectors.

Meetings and events, incentive travel, and experiential marketing make up Bond Brand Loyalty’s live brand experiences group. The North American loyalty, marketing and consulting services agency brings brand promises to life in a variety of ways in sectors including retail, automotive, healthcare, consumer goods and financial services.

Maritz Global Events chose Bond Brand Loyalty as a Maritz Global meetings network partner based on its breadth of knowledge and expertise within Canada.

In addition, Bond Brand Loyalty has extensive experience in corporate events, national sales meetings, product launches, incentive travel and congresses, where Maritz Global Events provides services.

“Maritz Global Events has hand-selected Bond Brand Loyalty based on their meeting and event capabilities and expertise, their ability to uniquely connect our client programs to their regions, and because they share similar philosophies, ethics and values as Maritz Global Events,” said Ben Goedegebuure, global general manager of Europe, the Middle East and Africa, Maritz Global Events.

Formerly Maritz Canada and Maritz Loyalty Marketing, Bond Brand Loyalty is a management-owned agency that specializes in building brand loyalty for North American brands. The company offers a combination of services that includes loyalty solutions, customer experience, marketing research, customer analytics, live brand experiences and proprietary loyalty technology platforms.

Maritz Global Events brings together Maritz Travel and Experient, and the company’s brands have been designing and delivering global experiences. Maritz Global Events leverages its global partnerships, technology and negotiating power to provide event experiences.


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