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SITE Joins Effort to End Child Exploitation


The Society of Incentive Travel Excellence (SITE) has officially joined ECPAT’s efforts to end child exploitation and human trafficking.

ECPAT USA & The CodeThe association’s International Board of Directors formally signed the Tourism Child-Protection Code of Conduct (The Code) during SITE Nite Europe, May 18, 2015 in Frankfurt, Germany. The code is an internationally accepted set of voluntary guidelines that travel and tourism companies can implement to prevent child exploitation and child
trafficking.

Rhonda Brewer, SITE president and vice-president, Sales, Maritz Travel Company, was instrumental in creating this partnership. Maritz Travel has been a member of The Code since November 2013. “Signing of the Child-Protection Code signifies SITE’s commitment to speak out against sexual exploitation of women and children, and our intention to leverage our influence in the industry to help victims become survivors,” said Brewer.

With more than 2,000 members in 90 countries, SITE will use its channels of communications and events to inform and educate its members, suppliers and customers about the issue and encourage their support for ECPAT’s work. Actions will include training for staff and members, connecting SITE chapters to regional ECPAT offices/NGOs, communication of procedures for reporting of possible cases to local authorities and submission of reports to The Code organization.

SITE will launch its member education initiative with a webinar at 2:00 p.m. CT on June 8, 2015. “Human Trafficking – What We Can Do About It” will be presented by SITE board member Annamaria Ruffini, president and CEO, Event In & Out S.R.L. and Julie Johnson, SITE director of Media & Industry Relations. During the webinar, participants will learn about child exploitation and human trafficking and what meetings and events industry professionals can do to help combat the issue. Click here to register.



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