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Virtual Meetings Supplementing, Not Replacing In-Person Meetings: ASAE Survey

A new study by ASAE and The Center reveals a growing interest by association professionals in attending virtual meetings. The study is a follow-up to one that was conducted in January 2009; both surveys measure how association professionals have reacted during the current recession.


October 7, 2009

Calgary TELUS Convention Centre.

Calgary TELUS Convention Centre.

A new study by ASAE and The Center reveals a growing interest by association professionals in attending virtual meetings.

The study is a follow-up to one that was conducted in January, 2009; both surveys measure how association professionals have reacted during the current recession.

The new survey says virtual events are supplementing, not supplanting, in-person meetings. The number of respondents who participate in both virtual and in-person meetings is 39 per cent in the new summer study, up from 33 per cent in the winter study.

Further, 36 per cent in the summer survey said they have attended an online education or training activity, up from 30 per cent in the previous study.

Another 31 per cent said they took part in some other virtual event offered by an association, up from 27 per cent.

For the full article, visit Association Meetings’ site

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