Meetings Canada

News

ILEA Launches Content Hub


Experience, a new comprehensive online content hub that provides commentary, feature articles, news and trends by and for the live events community, was recently launched by the International Live Events Association (ILEA).

Content published on Experience is focused on the uniqueness of the industry, highlighted through articles, videos and infographics that showcases creative work, inspiration and success stories.

Recent articles tap into ILEA members and industry professionals to uncover insights into how technology is used to enhance the attendee experience, ways to enhance safety and security at events, information on how to incorporate live events as part of overall marketing, and more.

“ILEA Experience transforms the way critical, targeted, timely information is delivered to live events professionals and the creative events industry,” said Ingrid Nagy, CSEP, ILEA president. “Through the use of compelling narratives and in-depth case studies, Experience helps to elevate the collective voice of creative event professionals.”

Business management topics covered in the hub’s content mix include:

  • human resources
  • budgeting
  • marketing
  • customer acquisition strategies
  • increasing profitability

In addition, Experience also features a special section called Inside Perspectives, where readers can learn from the expertise of ILEA’s Global Partners: CORT Furnishings, Giants Enterprises, ibtm events and VisitScotland.