Meetings Canada


EventMobi Delivering New Event Technology Curriculum

EventMobi is giving back to the industry. The mobile event app developer has partnered with Queen Margaret University (QMU) in Edinburgh, Scotland, to develop an event technology curriculum that will be offered for free to accredited colleges and universities with event management programs.

Along with educating the industry’s future leaders, Event Technology Certification (ETC) will also be delivered to the general planning community, both in a workshop series at top association and chapter events and as a complete online program.

The partnership and development of the ETC is the biggest education initiative to date from the Toronto-headquartered company, which also has offices in Australia, Asia, Europe, the Middle East and the United States.

“We’re investing in the future of the events industry,” says Bob Vaez, CEO, EventMobi. “Face-­to­-face meetings are more important than ever and technology is being created to elevate and amplify these experiences. Supporting academic learning with hands­-on experience from industry leaders will empower organizers with the tools they need to make a lasting impact on their organizations.”

Together with Queen Margaret University, EventMobi has allocated $1,000,000 USD to design a ​16-­unit curriculum. Spearheaded by Professor Joe Goldblatt of QMU, the program will be based on the university’s existing Meeting and Event Technology program and designed with future CIC­ accreditation in mind, adding additional value to those members seeking to acquire or renew their Certified Meeting Professional accreditation.

The curriculum includes:

  • Best Practices: Data Management and Digital Workflow
  • Digital Marketing for Events
  • Onsite Engagement with Technology

While the certification will be launched to universities and associations in Spring 2016, EventMobi is now collecting applications from organizations interested in offering the program.

Interested parties should contact Courtney Stanley at ​​ ​for details.

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