Meetings Canada

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Ask An Expert

Opinion

Ask An Expert: Ditching Event Facebook Page

April 8, 2015 by Lori Smith
Tod Maffin, engageQ digital

Q. A few years ago we created a Facebook event page for our event. And while we see a few thousand attendees at our event every year, our Facebook event page only shows less than 100 people are coming. I’m

Opinion

Ask An Expert: When a Speaker Disappoints

April 8, 2015 by Lori Smith
Amy Ruddell, Group Event Director, Diversifed Communications

Q. I’m responsible for hiring speakers for my annual conference and while the majority of the time our speakers get great reviews, every once in awhile a speaker gets really terrible feedback and does not deliver the session we discussed.

Opinion

Ask An Expert - Addressing Declining Membership

March 11, 2015 by Lori Smith
Meredith Low, Meredith Low Consulting

Q. I’m an association planner and I’ve watched my association’s membership decline over the last few years. A decline in membership has meant fewer attendees to our events and a smaller budget to work with. As an event planner, I

Opinion

Ask An Expert - Going Paperless

March 11, 2015 by Lori Smith
Sandra Wood, CMP, Canadian Medical Association

Q. I know I should be moving my session evaluations from paper to online but I’m afraid I’ll see drop off in numbers or less in-the-moment responses. How do I ensure I get the info I need while doing my part

Opinion

Ask An Expert

June 6, 2014 by Lori Smith
Max Valiquette, Benison Byrne

Q. What trend do you see as being the most powerful over the next few years for marketing live events—email or social media? Max Valiquette, Benison Byrne: Both social media and email have grown since their inception, and continue to grow.